Director / VP Marketing

Affinity Global Advertising Pvt Ltd
Mumbai - Malad West
18,00,000 - 24,00,000
/ monthly
Requirements
8 - 12 years experience
Post Graduate
30 - 45 years
No gender preference
Joining and Relieving Letters
Salary slips
Shift timings
Working days
5 days/week
Week offs
SATURDAY, SUNDAY
Morning Shift
9:30am - 6:30pm

Job description

We're looking for a Marketing leader who can lead the B2B marketing function and achieve our annual business objectives. This person will work closely with top management to chart out the marketing goals that result in driving brand awareness (top of mind recall amongst marketers and publishers), lead generation (ROI) and establish the business units as thought leaders in the industry.

  • 8-10 years of overall experience with at least 4-5 years in B2B Marketing
  • Post-graduate in Marketing/Communications
  • Prior experience of marketing products to businesses in United States, Europe, APAC and India
  • Excellent communication and analytical skills
  • Knowledge of marketing tools such as CRM, Google Analytics, Ad Words, Facebook, LinkedIn, Email platforms (like MailChimp), etc
  • Manage the brand identities for SitePlug and VEVE
  • Develop and execute marketing plans region-wise (US, Europe, India, Israel and Indonesia)
  • Events, Social Media, Digital Marketing, Emailers, Content Marketing and PR
  • Design, Develop and Distribute all brand communication – on the website, collaterals, PPTs
  • Create original content stories for the brand - case studies, videos, whitepapers, webinars, podcasts and blog.
  • Identify new marketing avenues to promote the brand.
  • Work with the various business heads to help them achieve sales goals.
  • Deliver ROI focused measurement and reporting for all executed campaigns
Additional Requirements
Experience
Digital Marketing Expert,
Advertising / Media / PR
Job Type
Full Time
Skills
Google Analytics
linkedin
Case Studies
Facebook
Knowledge of marketing tools such as CRM
Ad Words
Email platforms (like MailChimp)
videos
whitepapers
webinars
podcasts and blog.
Other requirements
- Create original content stories for the brand - case studies, videos, whitepapers, webinars, podcasts and blog.
- marketing/ communication
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Posted on 12 May 2020
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Digital Marketing Expert
Digital Marketing Expert in Affinity Global Advertising Pvt Ltd