(i) Knowledge of On Page, Off Page, White Hat SEO Optimization techniques.
(ii) Use various advanced tools for SEO research and analysis.
(iii) Should have understanding on Google Analytics and Google Webmaster Tools
(iv) Manage and maintain updates for large keyword lists
(v) Prepare detailed strategy reports.
(vi) Generate weekly and monthly reports for all major metrics
(vii) Review and analyze website to find areas of improvement