Responsibilities
Digital marketers contribute to and develop digital marketing projects and campaigns. Tasks typically involve:
- The Digital marketing executive should pursue specific goals in lead generation, lead qualification, communication, brand building and conversion.
- Execution of marketing projects and campaigns,
- Execution of Search Engine Optimization on a continuous basis
- Creating and uploading copy and images for the organization’s website;
- Creation and execution of SMS and Email based marketing campaigns
- Continuous review and active management of website and other online assets
- Discipline in execution and follow up of campaigns to achieve desired results
- Passion for brand building and creativity are required
33. SEO, SEM, SMO and PPC performance using Google Analytics and other tools and developing and implementing strategies to improve results.
34. Should be able to handle the company online portals.