Core website copy
Blogs and news articles
Social media posts
Content for banners
Product descriptions
Case studies, whitepapers, and ebooks
Company bios
Landing page
- Excellent overall writing skills in a number of different styles/tones
- Impeccable spelling and grammar
- A deep understanding of consumers and what motivates them online
- Great research, organizational, and learning skills
- High comprehension of software like Microsoft Word and Google Docs
- Familiarity with keyword placement and other SEO best practices
- Some experience with online marketing and lead generation
- An understanding of formatting articles on the web